I have no desire to get married and I look at them. They have pretty dresses in them. I like pretty dresses. I'll flip through them in the bookstore or while waiting for the hairdresser or something.
I only buy them when a friend is getting married, though, and I have reason to actually use information in them. When that happens for funsies, I leave them scattered over my apartment so that when I bring dates home it freaks them out. ;)
It is kind of like porn for some women. And yes, some dumb bitches are that obsessed. LOL
12-03-2009, 01:07 PM
To be fair, it's not just psycho marriage-obsessed single women dreaming about their wedding day before they even have a man (or a fiance). There are lots of people who get married. Every year. Some of them had interesting advice for planning the wedding. Some of them had advice on finding the best deals. Some of them offered good deals. My wife partially made her own wedding dress (took a plain cheap white dress and added the fancy decorations herself), but she took some of her design ideas from some of the pictures.
Besides, these mags don't get their money from purchases. Oh sure, they need a certain number of readers, but their money comes from advertisements. For many wedding vendors, these are the only places they can really go to market to a large customer base. They pump the mage full of money to advertise their products. A 100-page wedding mag can increase its size to 200 pages, not add one single new reader over the previous month, and still increase their revenue by 30-40%.
from:http://eltongibson.startvista.nl/
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